+1 516 469 5715
mail@variant-b.com

Variante B redesigns FRAME –
the lifestyle and trend blog of Mister Spex

Customer

Mister Spex GmbH, Berlin

Services

UX design,
webdesign,
programming

Tools

Photoshop, Wordpress

Link

frame.misterspex.de

The task

FRAME Magazine is Mister Spex’s blog on fashion, lifestyle and trends. It covers latest news and gives a glance behind the curtain of Europe’s biggest online trader for glasses. Launched in 2010, the blog was ready to be redesigned – both visually and in terms of mobile user experience.

Our work

Thus, our principles was: mobile first. We completely redesigned the blog, purified it, focussing interactivity, user involvement and direct integration of products and social media profiles. Reader’s attention is being fostered by clear imaging. Creating and maintaining content in the technical background has been dramatically simplified. Images and files are trimmed automatically, new content sections can easily be arranged using drag&drop.

Variante B Case Redesign of the fashion and lifestyle blog FRAME
Variante B Case Redesign of the fashion and lifestyle blog FRAME
Variante B Case Redesign of the fashion and lifestyle blog FRAME
Variante B Case Redesign of the fashion and lifestyle blog FRAME
Variante B Case Redesign of the fashion and lifestyle blog FRAME
Variante B Case Redesign of the fashion and lifestyle blog FRAME

Variante B bedankt sich bei dem Kunden Mister Spex GmbH, Berlin für die ausgezeichnete Zusammenarbeit.

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+1 516 469 5715
mail@variant-b.com